Concept development for Delta, with Copywriter Ruud van Esch @ The Communication Company. Fotografie: Hein Gijsbers. Film: Joris Noordenbos (Wenneker)
Introduction of digital television by Delta in three stages: tell - inform - sell. At the heart of the cross-medial campaign is the white media center we named DIT (Delta Interactive Television). #concept #copy #tv #web #outdoor #socialmedia #bannering